Nike Foundation

When the Nike Foundation chose to focus on adolescent girls in the global South as a way to address poverty, Perennial’s co-founder saw an opportunity to bring awareness and resources to the Girl Effect — the powerful ripple impact that an empowered girl has on her family, her community and her nation.

Sector 

Corporate Philanthropy

Services

Brand Positioning

Strategic Planning

Audience Analysis

People-Centered Insights

Stakeholder Engagement

Board & Advisory Facilitation

Corporate Signature Programs

Brand Identity

Comms Strategy

Comms Tools & Practices

AWARDS

The Girl Effect

Webby Award, 2009

One Show Interactive Pencil (silver), 2009

One Show Design Pencil (silver), 2009

Cooper Hewitt National Design Museum Triennial Exhibition, 2010

EthicMark Award, 2011

Bradford Animation Festival, 2011 

The Clock is Ticking

TED Ads Worth Spreading, 2011

Getting adolescent girls on the global agenda

As one of the Foundation’s leaders and its Brand Creative Director, Perennial chief strategist Emily Brew helped craft the Girl Effect strategy that drove the Foundation’s first decade of work and delivered award-winning awareness tools in The Girl Effect and The Clock is Ticking videos.